Seasons & Episodes
Wildcatter
Bill Brodnax (Taurus Petroleum) drills for gas in the Cajun country of southern Louisiana. Witness how drilling is plann
The Colonel Comes to Japan
Loy Weston, the American chairman of Kentucky Fried Chicken Japan, presides over 324 stores. Witness the setting up of a
Gulliver's New Travels
Examining the future of AT&T as its telephone monopoly ends and a new era of tooth-and-nail competition begins.
Fast Horse in a Bull Market
The bizarre preparations for an auction where millionaires bid for race horses. (Tom Gentry Farms)
Bankrupt
Inforex was a $70 million-a-year computer firm that rode the high-tech wave to prosperity in the early 1970s. Founded in
The Making of a Package Deal
Entertainment industries, searching for safer products with bigger returns on investments, have joined forces to create
Dogfight Over New York
One of the new airlines challenging the giants of the industry in the wake of deregulation, New York Air is followed fro
Catfish Fever
Unhappy with the unpredictability of cotton prices, many Mississippi Delta farmers are converting their hardscrabble lan
Not by Jeans Alone
Levi-Strauss attempt to market a moderately priced, mass produced men's suit.
The Kyocera Experiment
The San Diego subsidiary of Japan's fastest-growing company -- Kyoto Ceramic -- illustrates Japan's management technique
One Man's Multinational
Tom Bata, chairman of Bata Shoe, visits his company's manufacturing plants in Chile, Upper Volta, Mauritius, Sri Lanka,
The Jet Set: Boeing vs. the World
How market leader Boeing stays on top of the world aircraft business.
Start-Up
John DeLorean, a former executive at General Motors, has used his fortune, reputation, expertise, and connections to pro
Tailspin
Braniff executives try to restructure their company in this behind-the-scenes story of America's first major airline ban
The Selling of Terri Gibbs
Terri Gibbs, award-winning country-and-western singer, tries for a second hit album and super-stardom.
The Diamond Game
William Goldberg, president of the Diamond Dealers Club, offers a window on the intensely secretive diamond market as we
The Buck Stops in Brazil
The high-stakes world of international banking in Sao Paulo, Brasilia, New York, and Zurich.
Buy-Out
Hyatt-Clark, a former General Motors subsidiary, is now one of the largest experiments in employee ownership in the coun
Fired
A despondent fired executive must pull himself together and find another job in this Oscar-nominated docudrama produced
Chef's Special
Chef David Garo Sokitch arranges and oversees every complex detail that precedes the opening of his new San Francisco re
Hardball
The Oakland A's and their new management group encounter the hard realities of the business of baseball during the 1982
Hong Kong Dresses Up
Textile magnate S.T. King and his company Wearbest manufacture designer jeans in one of the most regulation-free economi
West Meets East
Four employees of California-based National Semiconductor Corporation tour Japan to observe how the Japanese are rivalin
All in the Game
The business of video games, focusing on William Grubb, who left a vice president's position at Atari Inc. to start Imag
The New Space Race
Space Services, Space Transportation, and other private companies compete to develop astronautical shipping and travelin
California Crude
Sun Oil Company prepares to bid on tracts off the California coast, in the risky and expensive business of oil leases.
Ted Turner and the News War
Ted Turner and Satellite News Network executive Lloyd Werner vie for advertisers, subscribers, and cable-system carriers
Life After Death
Telophase Corporation plans to start America's first chain of low-cost crematoria and to market cremation as an alternat
Room at the Top
Will the new $125-million Westin Hotel in Boston be able to compete in a market already filled to capacity with luxury h
On Key
Ned Steinberger, owner of a small business that produces an innovative and extremely popular electric bass guitar, must
Perfectly Frank
Frank Perdue, the man who turned chicken into a brand-name item in the Northeast, plans to market a new product: chicken
Reel Estate
Texas real estate developer Trammel Crow attempts to lure Hollywood filmmakers to Dallas by building a state-of-the-art
Workout
The Gloria Stevens chain of health clubs struggles to find a formula for survival in a volatile business climate.
Cash on the Vine
The prize-winning Matanzas Creek Winery in California attempts to escalate production without disrupting the delicate ba
The Million Dollar Scan
Israeli firm Elscint tries to develop, produce, and deliver a superior medical diagnostic scanner to compete with larger
Hot Chocolate
Winners -- and losers -- stake their fortunes on cocoa in the futures market.
Crosswind Take-Off
Lear Fan Ltd. and Beech Aircraft vie for a larger share of the market by developing a light, efficient corporate plane w
Hard Sell, Soft Sell
Salespeople demonstrate their personal tricks of the ancient trade, to illustrate the psychology of selling.
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